Lush and Lace

Bringing beauty to the feed, one boost at a time

94,+

Reach

17,00+

Engagement

Ad Spend

The Strategy

Using bold, colourful graphics to reflect the product’s appeal

Writing simple, emoji-led copy that invited engagement

Adding relevant, high-traffic hashtags to aid organic lift

Targeting 18–34 year-old women in Dhaka & Chittagong

Prioritising Facebook mobile placements for higher visibility

Boosting a post instead of creating a formal ad to feel more native

Delivered 530x reach per $1, an extremely efficient cost ratio

Generated thousands of interactions from the exact target audience

Reinforced Lush & Lace’s brand with high-volume exposure just before Eid

Demonstrated that small, strategic boosts can outperform large campaigns when done right

Metric	Results
Reach	94,703
Engagements	17,009
Ad spend	32$
Clicks	17,834
Audience	100% Women (18–34)
Top placements	Mobile Feed & suggested videos